Equine Marketing

Equine marketing has become as important as promotion of small animal. The requirements needed to promote an equine division of a practice are not to be underestimated.

The care of equines is specialised and this needs to be portrayed giving owners the confidence that as and when their equine is in need of veterinary treatment both emergency and scheduled they are being given the best on offer at a competitive price.
With equine care unlike most veterinary treatment although cost is always an issue, with the care of equines the cost always seems to escalate and equine clients are conscious of this, Initial Ideas has developed schemes to enhance your practice whether it be mixed or dedicated heightening your equine profile, offering competitive scheduled clinical treatments, to assist in the bonding and nurturing of new and existing clients.